Search engine optimization (SEO) is the practice of optimizing content so it appears in higher positions within a search engine. Since search engines constantly refine their algorithms, our marketing team regularly attends training seminars and certification programs. Our SEO marketing services include website optimization and ongoing content optimization. We do extensive keyword research to learn how your prospects interact with your products, services, and competitors.
Other SEO services include:
- Technical SEO audit — Technical SEO audits are important. We fix website errors that have the potential to lower your trust score with Google and cause slowdowns. Our team prioritizes the most important errors first and we work with your internal department to make sure those elements are corrected. We fix 404 errors, find missing titles, meta descriptions, and meta keywords.
- Content creation — We write all content, from blogs to landing pages to website copy, with SEO in mind. All SEO elements are provided for. This ensures that your content gets seen by those searching for it.
- Backlinking — Backlinking is a useful SEO tactic, but it can be tricky. Also known as “inbound links,” backlinks are links on a site that point to a page on a different website. The more relevant, quality websites that link to yours, the higher your search engine ranking will be. We build this into your marketing strategy to boost your visibility.
Interested in learning more about SEO best practices? In educating new clients, we’ve discovered the 7 things your boss wants to know about SEO.