generating leads

quality leads

4 Tricks To Ensure You Get Quality Leads on AdWords

Only 1 out of 10 marketers can say their B2B lead generation efforts are highly efficient and effective, resulting in quality leads. Are you part of that 10%? If not, keep reading, and we’ll help you get your paid search efforts up to the latest Google AdWords benchmarks and start producing better results.   Sculpt Your Campaigns by Using Negative Keywords Negative keywords are keywords that you tell Google AdWords… Read More »4 Tricks To Ensure You Get Quality Leads on AdWords
DZ_blog_GDS_feat.

How Google Data Studio Helps Marketing Solve Its Biggest Challenges

Many companies approach digital marketing as the holy grail of solutions, expecting huge payoffs without practicing a closed-loop strategy. Digital marketing is an industry-changing innovation, but without the proper tracking and reporting in place, it can be a formidable task. Google Data Studio helps marketing solve its biggest challenges. We’re here to show you how. Recently, IBM and the CMO Council surveyed 198 senior marketers to get the nitty gritty… Read More »How Google Data Studio Helps Marketing Solve Its Biggest Challenges