If you’re a sales professional, you know how much your work is impacted by the tools you use. A good sales…
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Lead scoring is a system of scoring leads based on interest, interaction, and qualification. Individual interactions and information are assigned values;…
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As a sales professional, you enjoy being ambitious and achieving sales goals. But how do you ensure you reach those monthly…
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Social media marketing for B2B businesses has become an important part of the paid advertising puzzle. LinkedIn is especially popular in…
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There’s a reason content marketing is taking over the business world. Many of the leading marketing experts are saying that you…
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Interested in understanding your customers’ needs? If you’ve done all of your research and created specific, targeted buyer personas, then you…
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This year for St. Patrick’s Day, we decided to have a little marketing fun, so we turned up our St. Patty’s…
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The sales game has changed quite a bit in recent years. Today’s tech-savvy customers are much more knowledgeable about their purchases,…
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Finding the right tools and processes for your business takes time and money. That’s why, each month, we highlight a tool…
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Every company needs a set of core values that guide its mission. These values should reflect the reason you started your…
Read MoreWelcome To DemandZEN
DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.