Sales Strategy

How to easily find the perfect subject line for cold email

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Finding the right subject line for cold email is crucial if you want to get anything out of the process. It doesn’t matter how valuable or interesting your offer is – if the subject line sucks, the recipient will not open it. Heck, you might be offering just the most perfect thing that this person is desperately looking for. And they would miss out just because the subject line put… Read More »How to easily find the perfect subject line for cold email
cold calling scripts

Cold Calling Scripts: What DemandZEN’s CEO Has to Say on the Subject

What does our CEO think of cold calling scripts? Last week, our CEO Bart Bartlett was featured on the ConnectLeader blog to discuss cold calling scripts. Are they still relevant, or should everyone just forget about them? While some people like to err on the side of caution, reading a script verbatim is rarely a good idea unless you’re a professional actor. There are ways to be prepared without relying… Read More »Cold Calling Scripts: What DemandZEN’s CEO Has to Say on the Subject
Why you should outsource inside sales

Why You Should Outsource Your Inside Sales

Inside sales is an inside job…right? In today’s society, it’s increasingly evident that inside sales is actually a job best outsourced for companies looking to generate opportunities quickly, efficiently, and cost effectively. Let’s take a look at the up-front investments for hiring an inside sales team: Investing in Inside Sales In a 2016-2017 talent shortage survey, employers found sales positions to be among the most difficult roles to fill, beating… Read More »Why You Should Outsource Your Inside Sales
5 sales tips

Become a better salesman: 5 tips to improve your performance

Sales is part of our everyday lives. Believe it or not, almost everything we do is related to selling. Want your friend to grab sushi with you tonight? Or want your significant other to see the new Marvel film over the new DC film? Want that original Nintendo from the garage sale on the corner for three bucks instead of five? It’s all about how you sell it.   B2B… Read More »Become a better salesman: 5 tips to improve your performance

Five Reasons to Start Automating Sales Processes

There are many reasons to consider automating sales processes in your business. The most important one? Your competition is doing it. If you lag behind, they will have your business for lunch. Improvements in sales tools are bringing higher conversions for sales teams. They’re improving efficiency, saving time, and increasing sales team satisfaction. For example, research from Aberdeen Group shows that firms which implemented sales force automation saw a 27%… Read More »Five Reasons to Start Automating Sales Processes
demandzen - sales qualified leads

Sales Qualified Leads: The Beginner’s Guide

There are never enough leads when you’re in sales. The pipeline is never full enough, and the goals are always increasing. You’re waiting on them from the marketing team, you’re prospecting on your own, but how are you supposed to know which leads are ready for you and where to focus your time?   Dedicate your time to the right leads is by establishing a ranking standard— sales qualified leads… Read More »Sales Qualified Leads: The Beginner’s Guide
DemandZEN Blog - Better Active Listening in Sales (2)

Tips for Perfecting Active Listening in Sales

Active listening in sales is so important, but it’s also a lot of work. It requires your complete concentration. It requires good memory and better recall. We won’t lie, it can be tough to actively listen. That’s why we’ve put together some tips for better active listening in sales. Eliminate distractions First things first: Turn off the music, hide your cell phone, exit out of emails or chat windows, and… Read More »Tips for Perfecting Active Listening in Sales
DemandZEN - Blog - Strengthen sales and marketing relationships

Strengthen Sales and Marketing Relationships Using Analytics

Business relationships affect work environments in a number of ways, from company culture to loyal employees to trusting customers. When discussing internal departments, sales and marketing relationships can arguably have the greatest impact on the organization’s bottom line. Marketing and sales working together can mean the difference between having a wildly successful quarter or experiencing a record low. Even though these are business relationships, humans are still the epicenter and… Read More »Strengthen Sales and Marketing Relationships Using Analytics
DZ - blog - relevant data

7 Reasons Why Relevant Data is Important to Your Organization

Recently, I talked about how Google Data Studio helps marketing solve its biggest challenges — all centered around analytics. But, the importance of relevant data spans all departments. Basing business decisions on data can be the difference between success or failure — for your entire organization. Just having the metrics isn’t enough. First, the data you’re collecting needs to be relevant to your organization’s goals. It should indisputably report all… Read More »7 Reasons Why Relevant Data is Important to Your Organization