Sales Strategy

sdr team

Why Outsource Your SDR Team

As a head of sales for a tech company, you want to spend more time closing the deal rather than generating leads and prospecting. Sound like you? Then it may be time to think about outsourcing your SDR team. Read on to find out exactly what an outsourced SDR team can do and how it can fit into your organization. What does an SDR Team Do?  Build pipeline An SDR… Read More »Why Outsource Your SDR Team

Lead follow-up best practices: mix up your contact methods

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No matter how well your business is going, it can always use more leads. But it isn’t just about “getting leads.” You also have to keep them engaged and maintain contact to encourage conversion and prevent them from slipping away. That’s why a coordinated lead follow-up strategy is a must for any business determined to stay ahead of the competition.  What is lead follow-up?  Even the most successful lead generation… Read More »Lead follow-up best practices: mix up your contact methods
Appointment Setting for B2B Sales

The art of B2B appointment setting

Having a good understanding of B2B appointment setting allows you to generate quality leads, close deals faster and boost your ROI. If you want to get the best results, you definitely want to make sure you’re taking the right approach. Corporate decision makers are busy and inundated with offers. It takes skill and expertise to reach them and convince them that your offer is the solution they need. The basics… Read More »The art of B2B appointment setting
The number of businesses with a dedicated sales enablement role has grown by 30% in the past 5 years.

Sales enablement strategies

Sales enablement is now in full swing within the B2B world. The number of businesses with a dedicated sales enablement role has grown by 30 percent in the past five years. It’s a must-have function in B2B and crucial to building a strong business. For those unfamiliar with the term, it’s a newly coined phrase referring to a range of practices (i.e. sales enablement strategies) that aim to facilitate sales.… Read More »Sales enablement strategies
Digital Sales World Conference 2018

DemandZEN CEO Presents at Digital Sales World Boston

Last week, DemandZEN CEO Bart Bartlett gave a joint presentation at Digital Sales World in Boston. He was joined on stage by Joe Cronin, ConnectLeader’s Inside Sales Manager. The two explored how sales teams can boost pipeline while simultaneously shortening the sales cycle. Download Presentation Slides: Drive a Bigger and Better Pipeline While Shortening Sales Cycles Digital Sales World For nine consecutive years, the AA-ISP (Global Inside Sales Association) has… Read More »DemandZEN CEO Presents at Digital Sales World Boston
Like any other skill, there are some tips and tricks to help you master B2B appointment setting much faster.

B2B Appointment Setting Tips and Tricks that Always Work

B2B appointment setting is a skill that’s crucial to anyone who’s trying to generate sales for a big business. It’s also an art that requires delicate finesse as you’re trying to transform high-level decision makers into sales opportunities. Fortunately, like any other skill, there are some tips and tricks to help you master it much faster. So keep reading and learn some of our best advice. What makes B2B appointment… Read More »B2B Appointment Setting Tips and Tricks that Always Work
B2B Lead Follow-Up

The 6 Essential Steps to a Better Lead Follow-Up Process

[ Jump to the lead follow-up infographic ] Following up with leads is a crucial step in the sales cycle for B2B companies. Whether it’s with a phone call or a follow-up email, it’s important to initiate a conversation. Lead follow-up is a challenge for most B2B organizations. We’ve worked closely with countless sales teams on their lead follow-up process. One thing we’ve noticed is that they all tend to… Read More »The 6 Essential Steps to a Better Lead Follow-Up Process
selling technology without a sales team

Selling Technology Solutions Without a Sales Team

Selling technology solutions in the B2B space isn’t easy. And without a sales team? Good luck! The technology industry is competitive, and you need to stand out. While getting an inside sales team to do your selling is the traditional route, more software companies are choosing to forego hiring sales in favor of “self-service sales.” So, what does selling technology without a sales team look like? It requires that you… Read More »Selling Technology Solutions Without a Sales Team

Telemarketing scripts that work

Telemarketing is not that effective if you just pick up the phone and start talking about your product. The best telemarketers use telemarketing scripts. They have a clear plan what they’ll talk about and when. And they don’t use just any kind of telemarketing scripts, but good quality, effective ones. Otherwise, they would just be wasting their time on that phone. A good telemarketing script needs to achieve several things.… Read More »Telemarketing scripts that work