Everything You Need To Know About Account-Based Marketing

Account-based marketing (ABM) has been getting a lot of attention lately, and for a good reason. The strategy itself isn’t new.…

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DemandZEN - closed loop marketing

What Exactly is Closed Loop Marketing?

To put it more simply than the concept deserves, closed loop marketing is data-driven marketing that uses sales information to convert…

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The Top Five Marketing Trends That Will Define This Year

The Top Five Marketing Trends That Will Define This Year

This past year was marked by businesses giving an increased focus on digital channels as a way to reach new audiences.…

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The Top Five Marketing Trends That Will Define This Year

The Top Five Marketing Trends That Will Define This Year

This past year was marked by businesses giving an increased focus on digital channels as a way to reach new audiences.…

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Demandzen - digital marketing tips on how to get started

How to: Get started with digital marketing

Digital marketing encompasses a wide array of activities. The campaign types and methods are endless. In today’s digital world, it’s not…

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Should you really do content marketing?

There’s a reason content marketing is taking over the business world. Many of the leading marketing experts are saying that you…

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canva marketing tool of the month

DemandZEN’s Marketing Tool of the Month: Canva

Finding the right tools and processes for your business takes time and money. That’s why, each month, we highlight a tool…

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online survey building best practices

Survey Building: Online Survey Best Practices for B2B Businesses

You’ve been tasked with creating a survey to send to your B2B customers. But you aren’t sure where to start. Survey…

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CoSchedule: Tool of the Month

DemandZEN’s Marketing Tool of the Month: CoSchedule

Finding the right tools for your business takes time. There are always new problems to solve, new metrics to track, and…

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importance of customer service

The Importance of Customer Service in Marketing

One of the biggest mistakes you can do as a marketer is to overlook the importance of customer service. Sadly, we…

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Welcome To DemandZEN

DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.

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