The Latest Google AdWords Benchmarks, 2017 Q4

Every time Merkle releases one of their digital marketing quarterly reports, we here at DemandZEN act like little kids on Christmas…

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Setting You Up for Display Network Success

So you’ve gone through our Beginners Guide to Google PPC Management and you’re ready to expand into the Google Display Network…

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Submit Google Adwords Trademark Complaint

Submitting a Google AdWords Trademark Complaint

  Have you noticed someone camping on your brand in an ad campaign? While it’s OK for other brands to use…

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Effective PPC Strategies in 2016

When it comes to click-based marketing, there are new PPC strategies being created every day. Unfortunately this means there are too…

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teaching seo for dummies

SEO For Dummies

How To Tackle SEO When you enter the world of marketing there are many acronyms you must use and learn to…

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google adwords

Google Adwords – It’s Expensive to Be Average

WordStream is a tool that we commonly use to progressively optimize Google Adwords accounts. They’ve recently written a detailed blog post…

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AdWords Keywords

Finding the right keywords for your AdWords campaign

In Google AdWords, you begin building campaigns by selecting keywords to target. This task is more challenging than it sounds, and if you…

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Welcome To DemandZEN

DemandZEN specializes in Account-Based Demand Generation and solving the challenges around finding, engaging and converting target accounts into real opportunities for B2B Technology and Services companies.

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