4 Tricks To Ensure You Get Quality Leads on AdWords

4 Tricks To Ensure You Get Quality Leads on AdWords

Only 1 out of 10 marketers can say their B2B lead generation efforts are highly efficient and effective, resulting in quality leads. Are you part of that 10%? If not, keep reading, and we’ll help you get your paid search efforts up to the latest Google AdWords benchmarks and start producing better results.   Sculpt […]

The Best Methods for Digital Marketing Reporting: Content (Part 1)

The Best Methods for Digital Marketing Reporting: Content (Part 1)

Digital marketing and reporting go hand-in-hand. Despite that, digital marketing reporting isn’t the easiest feat. Your reports will vary based on the types of programs you’re running. For instance, you’ll emphasize different metrics in a lead generation campaign compared to a brand awareness campaign. You also can’t build the same digital marketing report for different […]